DADI CINEMA LAUNCHES IN PAVILION KL & DA MEN USJ

Alright everyone, you are in for a special treat because the new Dadi Cinema (pronounced as DAA-DEE) is opening soon in Malaysia! Now this will be bringing along an unforgettable movie-watching experience and will be opening its doors on 1 November 2021 to the public, at Pavilion Kuala Lumpur and Da Men USJ. 

Both locations will feature unique interior concepts: Dadi Cinema Pavilion Kuala Lumpur will be the first in Malaysia to introduce a “watching movies under the stars concept” with its Star-Max Hall where the entire hall is surrounded by a starry, galactic theme. 

Here, an advanced laser projector technology is also used to deliver crystal-clear cinema graphics while the Dolby Atmos sound system offers an enhanced level of surround audio experience. Meanwhile, Dadi Cinema Da Men USJ is designed with a “Street Scheme” open concept with architectural images, signages and street signs, giving movie-goers a treat even before their movie begins.  

Dadi Cinema Pavilion Kuala Lumpur also offer a VIP experience with the premium Star+ Hall, an indulging treat you don’t want to miss complete with premium twin leatherette recliner cabin seats, wireless charging pad, service call button, and a private lounge with free flow selected concessions to enjoy before the movie starts.   

Little ones will also have a great time at Dadi Cinema with the family-friendly Lil Star Hall which comes complete with adorable, customised kids seating and the Lil Star Playland for some fun play before the movie starts, both also available at Pavilion Kuala Lumpur and Da Men USJ. Aside from watching the latest blockbuster hits, movie-goers can enjoy shopping at Dadi Cinema merchandise section. They can also sign up online for the Dadi Cinema membership card, U+, which will offer them discounts and special offers applicable at all Dadi Cinemas.   

“Malaysians enjoy going to the cinemas and we want to further this enjoyment by giving them an unforgettable time at Dadi Cinema. We are excited to enter the Malaysian movie-going scene, bringing along the signature experiences that we are known for in all our cinemas. Watching a movie at Dadi Cinema is more than just sitting at your seat with your popcorn enjoying the latest blockbuster. It is a truly immersive experience from when you purchase a ticket right up to the ending credits. Every moment at Dadi Cinema will make the outing even more memorable for all ages. 

We can’t wait to showcase to Malaysians what Dadi Cinema is well known for and look forward to welcoming you all at our new theatres,” says Jessica Chong, Senior Marketing Manager from Dadi Cinema.    Dadi Cinema is part of the Dadi Cinema Group, which was established in 2000. It is China’s second largest cinema chain with 2,936 screens in 496 cinemas across 191 cities throughout China. This will be its first overseas expansion in Malaysia with new locations being planned for in the future such as Pavilion Bukit Jalil and Pavilion Damansara Heights.   

Tickets can be purchased via online, Dadi Cinema App (Huawei App Gallery & Apple Store), as well as walk-in to the concession counters at the cinema. You can also visit www.facebook.com/dadicinema/ or www.dadi.my for more information on Dadi Cinema.