UNIQLO Malaysia releases a collection of customizable t-shirts and tote bags showing the cultures and diversity of all Malaysians. This UTme! sticker collection is created in collaboration with 8SIAN, a local NFT digital art creator, and marks the brand’s first partnership with a player in the NFT community.
With the aim to spread awareness of the Asian heritage and connecting the Asian community within the digital art space, 8SIAN collaborates with UNIQLO in this UTme! project to foster the spirit of national unity in the upcoming Merdeka and Malaysia Day celebration. This UTme! collection offers an extensive selection of stickers with local cultural features such as Nasi Lemak, Malaysia’s national dish; Teh Tarik, Malaysian pulled milk tea; Dim Sum, a cuisine from the Chinese culture; Murukku, an Indian savory snack; Bubble Tea, a tea-based drink with served tapioca balls; KLCC Twin Towers, a landmark of Kuala Lumpur and world’s tallest building; and Malaysia’s national flower, the Hibiscus to choose from.
UNIQLO customers can combine stickers featuring Malaysian characters in traditional cultural costumes with backgrounds and symbols of national resonance to customize their own t-shirts and tote bags. The collection offers a total of 8 characters for customization, and starting from 22 August 2022, first 300 customers with any purchase from the UNIQLO X 8SIAN UTme! collection will receive a set of exclusive enamel pins until stocks last. In the meantime, for more information on UNIQLO X 8SIAN UTme! collection, please visit UNIQLO official website at www.uniqlo.com/my and Facebook at www.facebook.com/uniqlomy.
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