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ZALORA Launches it's latest online platform - "Marketplace"

3.10.14


Zalora Marketplace Launch

ZALORA never ceases to amaze, what with proving a huge online fashion platform of clothing, accessories and footwear to the masses but now they are taking their exclusive shelves to greater heights with the launch of their latest 'Marketplace'.


Especially designed to help emerging fashion businesses such as blogshops, boutiques and upcoming designers, ZALORA launched the Marketplace platform at the Boulevard area of Paradigm Mall and also gave us a sneak peak at their local labels  on the 26th of April 2014.


Candy Bar at the media launch
Merchant at MilkTee

Treating the media and guests with their latest merchant additions, ZALORA's Marketplace platform had already showcased more than 100 local labels to ZALORA's ever growing customer base. We also had the delight to sample delightful little treats for the candy bar and preview the collections that were shown to us during the media launch as well.


Zalora Managing Director Guilio Xiloyannis

Introducing the launch was none other than ZALORA's Managing Director Guilio Xiloyannis who was enthusiastic in supporting the entrepreneurial creativity of the local brands in the Marketplace.


Constantly seeking ways to develop both the brand as well as the Malaysian fashion industry as a whole, he emphasized that the Marketplace platform is a strong component in the strategy in order to reach those goals.


One Shoulder Pastel Purple Dress from Covetz Kaelyn Convertible Dress in Lilac : RM 69
Zara Laced Jubah 21 by Closet Heart - RM 199
Coccha Nomadic Tribe Dolman Sleeve Boatneck Cardigan at RM 189.90
Coccha Nomadic Tribe A-Line elastic Waist Midi Skirt at RM 199.90

Having the opportunity to view the selected brands featured on the runway, we took some style snaps to show some of the brands that are on ZALORA's latest Marketplace. Three items that caught our eye were styled by Covetz, Closet Heart and Coccha. Other brands that were featured were by Hi Style, Milk Tee, Starroom, Nunfish,  POPculture, Lovemartini and Earth Heir.


Bags and Clutches by Paku
Bohemian Apparel by Coccha

Performances were also lined up, bringing the evening to a great close to a wonderful showcase. The latest collections from the new Marketplace merchants are already available atZALORA's online webpage, so if you would like to view the brands or see what is available, you may do so at at marketplace.zalora.com.my .


Xx!

21 comments:

  1. Zalora's collection is definitely drool worthy. Lots of GIG Love . Lovely post :)

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    1. Awh thanks dear :) And I agree with you on the drool worthy part,lol! So much love!

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  2. Awesome. It has truly been awhile since I've checked Zalora - have to see it again.

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    1. Their latest collection has already come up - truly gorgeous designs :D

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  3. Zalora has always been a big player online. They have nice collection incoming.

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    1. They have great range. Being one of the biggest fashion online portals they have recently launched Lola Skye, New Look and River Island latest collections :) Can always check them out ^^

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  4. im the biggest fan of zalora online shop!
    they always have great product <3

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    1. They really do :) Much love on Zalora as well :)

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  5. Love your write up on this I love Zalora too!! But I'm on the plus size range so they don't have anything for me.

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    1. Awh thanks love! If I'm not mistaken, Zalora does cater for plus sizes too - you can try searching for brands through this link http://bit.ly/Z4Y1xC :)

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  6. What a great idea to create a place when new designers can come together. There is so many interesting pieces on your pictures.

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    1. Thanks dear <3 Their latest vendors have pretty lovely things too - should check them out :)

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  7. I love to shop at zalora too..

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  8. I love this especially the orange shirt, looks so fashionable. It's very lovely post thanks a lot for sharing with us :)

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  9. I love the Coccha Nomadic Tribe Dolman Sleeve Boatneck Cardigan and Coccha Nomadic Tribe A-Line elastic Waist Midi Skirt. It looks boho-chic!

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  10. I always like Zalora.... but me being conventional, I prefer going to their shop rather than buying it online. Nice photos & nice meeting you the other day too ! GigLove

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  11. I do confess that Zalora is the one of my most place to buy onliine in Indonesia. The only thing that catch my eyes is it has a private courier to deliver all the packages. So it doesn't hand over to 3rd party which makes it 100% sure to be received nice and well.

    ~Giglove
    www.fiarevenian.com

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  12. They are a fave of mine too, here in Singapore!!! So envious you got a preview right now! gig love, keep sharing babe!

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  13. zalora is my favorite online shopping website because they have quality & the price is reasonable :-D

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  14. Today Fashion become a passion of life and those picture really great and specially your dress so much beautiful. 

    Footwear fashion

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